Founded by Duke George, Cloney is a lifestyle brand that creatively intersects pop culture, art, fashion and music

Beginning as an innovative rap group tied to the ironic concept of cloning George Clooney, the brand has evolved into a multidisciplinary force that has taken the luxury streetwear market by storm

Newness and drops are approached strategically, with a launch cadence of both individual SKUs and capsule collections, so that concepts and designs take lead

With a unique perspective on design and a reputation for highly coveted collaborations, Cloney has quickly been embraced by innovators, tastemakers, celebrities and designers